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The HoodWitch’s Smashbox Collaboration Is A Beauty Bruja’s Dream

Our mystic makeup dreams are coming true with Bri Luna a.k.a. The HoodWitch’s latest partnership with the cult-crave brand Smashbox. Known for her spiritual guidance on social media, the beauty bruja is blessing us with a cosmetic collection. Get ready because the crystalized-inspired makeup selections are available today.

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Sparked by her online shop and services, the collection includes 16 products which contain shimmery highlighters, glittery lip glosses, an eyeshadow palette, along with a crystalized primer, and a dewy dropper. Each product pays homage to The HoodWitch’s practices with tarot cards, crystals, and more. Check out the full line below.

The HoodWitch’s success has been inspired by curanderas, who are healers who use folk remedies and wise women in her neighborhood botanicas. According to her website, the mystical mogul has always believed her purpose in this life was to share, uplift, support, and spread love to the world around her.

Showing respect for the marginalized women who practice witchcraft or spirituality, the #Crystalized collection with Smashbox was simple and powerful. A short video was also released with the slogan, “I AM SEEN.”

Get your rose quartz inspired setting spray ready and tarot cards on deck because your future is as bright as your highlight. Shop all the full collection at Smashbox or Ulta Beauty.

Ashley is a digital content creator with expertise in beauty, fashion, and lifestyle. She's reported for Latina Magazine, Cosmo’s For Latinas, Harper's BAZAAR, Popsugar, and NBC’s Today Show. When she isn't creating content, Ashley's hitting up the latest yoga studio, reading self-help books, and playing with beauty goodies. As a Bronx Native raised by Dominican and Puerto Rican parents, she takes pride in her cultural roots with each story she creates. She’s a self-love enthusiast who believes in empowering women and the youth with her good vibes and content. Keep up with her on Instagram at @ashestgoodvibes.

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