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Jasmine Ruiz Moments Coffee

How Jasmine Ruiz is Brewing Your Coffee Ritual with Moments Coffee

Meet Jasmine Ruiz, the Boricua boss from the Bronx who’s brewing more than just laughs. Known for her hilarious online sketches and live comedy shows, Jasmine is adding another title to her ever-expanding résumé: founder of Moments Coffee, a brand designed to fuel your hustle and nurture your connections—all one delicious sip at a time.

Moments Coffee is more than your average cup of joe. It’s an invitation to slow down, savor, and celebrate life’s little joys. Whether you’re kickstarting your day, tackling a mid-day slump, or winding down with some post-dinner chisme, Jasmine’s thoughtfully crafted blends are here to make every moment special.

Jasmine Ruiz Moments Coffee on Couch

“At Moments Coffee, it’s all about balance,” Jasmine says. “We’re here to fuel your dreams without losing the magic of comunidad.”

The lineup is as vibrant as Jasmine herself. Start your day with Get Up and Go, a Colombian medium roast with fruity notes and caramel undertones—like sunshine in a cup. Need a mid-day boost? The Afternoon Revive blends Sumatran, Ethiopian, and Indian Monsooned coffee for a bold, energizing sip that powers you through those meetings that should’ve been emails. And for those cozy sobremesa moments, Evening with Abuela brings the perfect blend of chocolatey, medium-dark roast comfort, featuring beans from Ethiopia and Latin America. Choose an 8oz brew in either whole bean or ground for $16, or mix and match two 8oz brews for $35—it’s café love made easy.

Moments Coffee bean bags

But Moments Coffee isn’t just about the beans; it’s about the bigger picture. As a proud Latina and small business owner, Jasmine Ruiz is committed to giving back. One percent of all sales supports Mi Patria, a nonprofit founded by Puerto Rican veterans that provides sustainable housing, education, and disaster relief for underserved communities on the island.

So, what are you waiting for? Order your bag of Moments Coffee today and make every sip a celebration. Trust us—this is the coffee your morning routine has been missing. Cheers!

Ashley is a digital content creator with expertise in beauty, fashion, and lifestyle. She's reported for Latina Magazine, Cosmo’s For Latinas, Harper's BAZAAR, Popsugar, and NBC’s Today Show. When she isn't creating content, Ashley's hitting up the latest yoga studio, reading self-help books, and playing with beauty goodies. As a Bronx Native raised by Dominican and Puerto Rican parents, she takes pride in her cultural roots with each story she creates. She’s a self-love enthusiast who believes in empowering women and the youth with her good vibes and content. Keep up with her on Instagram at @ashestgoodvibes.

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